Privacy Policy

1. Who We Are

PerfOps Diagnostic is the data controller responsible for the personal information described in this policy. You can contact us regarding any privacy matter at privacy@perfopsdiagnostic.com.

2. Information We Collect

2.1 Information You Provide

We collect personal information you voluntarily provide to us, including:

• Contact form submissions: name, email address, organization name, role or title (if provided), and the contents of your message.
• Email newsletter signups: email address and, optionally, first name.
• Engagement inquiries: any additional information you choose to share when you reach out about an engagement, including details about your organization or situation.

2.2 Information Collected Automatically

When you visit our website, our hosting provider may automatically collect limited technical information for security and operational purposes, including IP address, browser type, device information, referring URL, and pages visited. We do not use analytics platforms such as Google Analytics or tracking pixels.

3. How We Use Your Information

We use your personal information only for the purposes for which it was collected:

• To respond to your inquiries and provide information about our services
• To send you our email newsletter, if you have subscribed
• To deliver and improve the PerfOps Diagnostic, if you become a client
• To maintain the security and operation of our website
• To comply with legal obligations

We do not sell your personal information. We do not share your personal information with advertisers or data brokers.

4. Legal Basis for Processing (GDPR / UK GDPR)

If you are located in the European Union, United Kingdom, or another jurisdiction with similar laws, we process your personal information on the following legal bases:

• Consent: for email newsletter subscriptions. You may withdraw consent at any time.
• Legitimate interest: for responding to your inquiries, securing our website, and conducting our business in a reasonable and proportionate manner.
• Performance of a contract: if you become a client of PerfOps Diagnostic, to deliver the services we have agreed to provide.
• Legal obligation: where required by applicable law.

5. How We Share Information

We share your personal information only in limited circumstances:

• Service providers: we use third-party vendors to host our website, deliver our email newsletter, and store records. These providers process information on our behalf under contractual confidentiality obligations.
• Professional advisors: our legal, accounting, and insurance advisors, where reasonably necessary.
• Legal requirements: when required by law, court order, or governmental authority.
• Business transfers: if PerfOps Diagnostic is involved in a merger, acquisition, or sale of assets, your information may be transferred to the successor entity.

6. International Data Transfers

PerfOps Diagnostic is based in the United States. If you are accessing our services from outside the United States, your personal information will be transferred to and processed in the United States. For transfers from the European Economic Area, United Kingdom, or Switzerland, we rely on appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

7. Data Retention

We retain personal information only as long as necessary for the purposes described in this policy:

• Contact form submissions: retained for up to 24 months after our last interaction, unless required for ongoing engagement.
• Newsletter subscribers: retained until you unsubscribe.
• Client records: retained for the duration of our engagement and for up to 7 years afterward for legal, tax, and accounting purposes.

8. Your Rights

8.1 Rights Under GDPR and UK GDPR

If you are located in the EU, EEA, or UK, you have the right to:

• Access your personal information
• Rectify inaccurate or incomplete information
• Erasure ("right to be forgotten") of your information
• Restrict processing of your information
• Data portability — receive your information in a structured, machine-readable format
• Object to processing based on legitimate interests
• Withdraw consent at any time, where processing is based on consent
• Lodge a complaint with your national data protection authority

8.2 Rights Under CCPA / CPRA (California Residents)

If you are a California resident, you have the right to:

• Know what personal information we collect, use, and disclose
• Delete personal information we have collected, subject to legal exceptions
• Correct inaccurate personal information
• Opt out of "sale" or "sharing" of personal information (we do not sell or share your information for cross-context behavioral advertising)
• Limit use of sensitive personal information (we do not use sensitive personal information for purposes beyond those permitted under CCPA)
• Non-discrimination — we will not discriminate against you for exercising your rights

8.3 Rights Under PIPEDA (Canada)

If you are a Canadian resident, you have the right to access your personal information and request corrections. You may also withdraw consent for our processing of your information, subject to legal and contractual obligations.

8.4 How to Exercise Your Rights

To exercise any of these rights, contact us at privacy@perfopsdiagnostic.com. We will respond within the timeframes required by applicable law (typically 30 days under GDPR, 45 days under CCPA). We may need to verify your identity before processing certain requests.

9. Security

We implement reasonable technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is fully secure, however, and we cannot guarantee absolute security.

10. Children's Privacy

Our services are intended for senior executives and business professionals. We do not knowingly collect personal information from individuals under 18. If you believe a child has provided us with personal information, please contact us and we will delete it.

11. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" at the top reflects the most recent version. We will notify you of material changes by posting a notice on this page or, where required, by contacting you directly.